Own Your Story.

Founder story strategy for wellness and CPG Founders.


FREE Workshop
April 16th, 9:00 am PST

A 60-minute session for founders who keep rewriting their About page and deleting their LinkedIn drafts.
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You know the power of personal branding and telling your story, but you’re stuck when it comes to telling your own.

  • You don’t know which part of your story to tell, and if people will even care.

  • Talking about yourself feels cringy, and when you try, you spiral and second-guess everything.

  • Your content sounds like it could come from anyone else in your industry.

  • You try to post about yourself and delete it every time.

  • You’ve rewritten your About Us page 100x, and it still doesn’t sound like you.

  • When people ask what makes you different, your answer isn’t landing.

Owning your story is the best investment you can make for your business

Every single person has a story worth telling, but not everyone knows how to turn their story into more sales.

It’s time to finally know exactly what to say when you talk about yourself.

I know you want…

  • A way to tell your story that makes you stand out and feel like the obvious choice to your people

  • To embrace your authority in a natural way that sounds and feels like you

  • To be so confident and clear in your messaging, it takes less time to create content.

  • A long line of dream clients all dying to work with you.

Introducing the Own Your Story Workshop

This is the thing most people don’t realize. People aren’t just buying your service or product; they’re buying into you.

When you start owning your story:

You become a category of ONE.

You feel confident and clear when talking about yourself and your business.

You stand out in a crowded market and become the obvious choice.

Your content takes less time and converts better.

You find clients connect deeper and stick around longer

Inside the workshop

Here’s what we’ll cover together…

  • What’s working in personal storytelling right now.

  • How to find the gold in your own story

  • Making your story memorable.

  • Telling your story in a way that it sounds and feels like you.

  • How to connect emotionally with your audience.

  • How to set yourself up as a category of one so you become the obvious choice.

Walk away with clarity, confidence, and a new best-selling asset for your business

You’re a good fit if…

You’re a CPG or wellness founder, health coach, or functional medicine practitioner.

You know your story matters, but you feel stuck when you try to share it.

You’re making content, but it doesn’t sound like you and isn’t attracting the right clients.

You want real, human help. Not another template or course.

Hi, I’m Martha

I’ve spent a decade as an advertising creative telling stories for brands like Microsoft, Vrbo, Hotels.com, and Kevin’s Natural Foods.

After having my first son, I started my own business as an independent creative. For the first time, I had to sell myself. And it wasn’t pretty.

Despite telling brand stories for a living, I struggled to tell my own. I tried to ignore it and go back to business as usual. But then my brand clients started asking for help shaping their founders' stories, and I realized I wasn't the only one stuck.

I started working with more founders, putting words to their vision. There’s nothing better than helping someone say exactly what they've been trying to say about themselves.

  • “I was so unsure of what was relevant to share about how my story aligned with my business. I know how powerful it can be, and I’ve been struggling to share this type of content. After working with Martha, I feel so much clearer and confident! I actually feel like it will be so much easier to share more personal stories that tie into my work.”

    —Amber White, Founder of Beyond the Mouth

Join us April 16th

Own your story and grow your business.

Replay Available | Limited Spots | 100% free event